Category: Microsoft Imagine Cup 2012 Sydney

Presenting Microsoft #ImagineCup 2012 #GameDesign Captain & Judge Andrew Parsons

Posted by ThomasRuschke in Microsoft Imagine Cup 2012 Sydney. No Comments

5th February

Who is Andrew Parsons?

Andrew Parsons is a Senior Academic Technical Evangelist working with Client Technologies, based out of Redmond. Andrew is also the Captain of Imagine Cup Game Design. Andrew has over 20 years experience in the IT industry, as a software developer, web designer, games and technology journalist, and more. He has written a dozen books on different technologies and is super passionate about video games and what they can do beyond simple entertainment. Andrew has been heavily responsible for the growth of the Game Design competition in Imagine Cup, leading the way to introduce more teams to the world finals and enlisting the help of the world’s elite in the games industry for judging and giving great feedback back to the student competitors. Andrew lives in the USA but misses his children who live back in … Read More » Co-Founder Andy Ridley offers #ImagineCup Competitors Tips

Posted by ThomasRuschke in Microsoft Imagine Cup 2012 Sydney. No Comments

29th January

Who is Andy Ridley?


Andy Ridley is the Executive Director and Co-Founder of Earth Hour, the global climate change campaign he initiated in one city – Sydney, Australia in 2007, which by 2010 had swept the world, reaching more than 4,600 cities, towns and municipalities, in 128 countries, with hundreds of millions of people taking part. In 2006, Andy was inspired by the idea of executing a campaign to provide everyday people and businesses with a platform to voice their concern on climate change and the environment. He initiated a think tank between Leo Burnett and Fairfax Media, forming a partnership to deliver his ‘lights out’ campaign, which would later become known as Earth Hour.

More information about Mr. Ridley can be found on his site,

How do you to capture hearts and minds when presenting your Imagine Cup … Read More »

#ImagineCup 2012 #SoftwareDesign Captain @RobMiles Introduces Himself

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28th January

Who is Rob Miles?

From his Wikipedia page:

Rob Miles is a Microsoft MVP, a lecturer in Programming (C Sharp) and Software Engineering at the University of Hull.

Rob has given various speeches worldwide on technologies including C Sharp, XNA, Windows Mobile Development and Embedded Development using the .NET Micro Framework. Rob has written an XNA book, and co-authored a .NET Micro Framework book with Donald Thompson.

Rob has also repeatedly been a member of the judging team of the yearly Microsoft Imagine Cup. Again, in 2012, Rob has been selected as a “Captain” of the Software Design competition.

You can find out more about Rob Miles on his Microsoft MVP Page or follow him on Twitter (@robmiles). I had the honor of meeting Mr. Miles at the Imagine Cup 2011 Worldwide Finals in New York City, and he … Read More »

Rob Manson shares Advice on #UserExperience for Microsoft #ImagineCup Competitors

26th January

Who is Rob Manson?

Rob Manson is Managing Director of MOB – An Innovation Lab in Sydney, Australia.

Rob has been working with cutting-edge technologies since the early 90s and is focused upon creating tangible experiences that change the way you see technology, business and the world around you. MOB create innovative iPhone, Mobile and Internet based Applications and have created Augmented Reality (AR) applications and ARt installations for public display and consumer markets.

MOB’s customers include the Sculpture by the Sea, Sydney Opera House, The Royal Eastershow, IAG, Warner Music and St George to name a few.

Recently MOB have created a Mobile Augmented Reality experience using historic images of Sydney that the Powerhouse Museum released to the Flickr Commons and MOB regularly contribute to the Open Government/Open Data movement in Australia.

In the following video Rob shares his … Read More »

CEO @NigelCollin Shares Insight on Generating Ideas for the Microsoft #ImagineCup

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25th January


Who is Nigel Collin?

From his website:

As founder and CEO of ‘Thinkativity‘ Nigel has spent most of his working life helping organizations find ideas that drive growth, outpace competition and ultimately makemoney.

Having spent two decades on the ‘ideas’ front line he understands the important role ideas play in a complex and competitive world. More importantly, he understands the importance of being able to find which ideas cut-through and ultimately make money.

Many companies across a myriad of industries including IT, Entertainment, Design, Events, Marketing, Finance, Pharmaceuticals, Government and Telecommunications have benefited from Nigel’s experience and expertise.

Having grown up in the events industry, Nigel’s talent is being able to draw out the best ideas from people. He has worked on a multitude of corporate and public events including the 2000 Sydney Olympics and Paralympics, and was … Read More »

Futurist @TimLonghurst offers Advice & Strategy Tips to Microsoft #ImagineCup Competitors

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24th January

Who is Tim Longhurst?

From his website:

Tim Longhurst identifies trends and helps organisations adapt to a changing world. As a futurist, Tim is an energetic and passionate advocate for innovation.

Tim collaborates with organisations to think about the future. He is an advisor and conference speaker for organisations including Nokia, Johnson & Johnson and Fuji Xerox.

Inspiring his audiences to become innovators in their fields, Tim’s examples and case studies are current, practical and fun.

Having appeared on a range of media including ABC Future Tense,Sunrise, 6.30 with George Negus, A Current Affair and Today Tonight, Tim is a frequent media commentator.

Currently the Strategy Lead at Key Message, Tim has a long and successful track record of working collaboratively with clients across the corporate, government and non-government sectors.

Microsoft Australia sat down with Tim and discussed how being a futurist … Read More »

2 More Ways to Show the World What You Can Do!

19th January

The Imagine Cup has something for everyone. Are you all about app development? Or does building a gadget prototype that leverages natural user interface motivate you? The Imagine Cup has added two new Challenges for you to grow your technical skills. Sign up and start competing today in the Windows Metro Style App Challenge sponsored by Microsoft Windows or the Kinect Fun Labs Challenge sponsored by Microsoft Studios.

Already signed up to compete in one of the following 2012 Competitions; Software Design, Game Design: Xbox/Windows, Game Design: Phone or the, Windows Azure or Windows Phone Challenges? Increase your chances to share your world-changing ideas at the Worldwide Finals in Sydney, Australia, by signing up to compete in one of these two new Challenges!

Looking Back 10 Years. Tell Us Your Imagine Cup Story

Are you a previous Imagine Cup competitor? We want to … Read More »

Microsoft Imagine Cup 2012 announces Windows Metro Style App Challenge!

19th January

Today (January 18, 2012) the Microsoft Imagine Cup Team announced an exciting new challenge for Imagine Cup competitors – the “Windows Metro Style App Challenge” – more info here:

We’re Bringing the Platform. You Bring the Idea
“Windows 8” is coming and, with the Windows Metro Style App Challenge, we are asking students to be at the forefront of those creating applications for this new platform. Apps are the center of the Windows 8 experience and great apps start with you. This Challenge will test your Team’s ability to prototype a Metro style app that takes advantage of Windows 8 features and design principles to deliver an experience that solves one of the world’s toughest problems and wows not only us but those across the globe. Sign up and get ready to take your first quiz!

Get your questions … Read More »

Microsoft Imagine Cup 2012 announces Kinect Fun Labs Challenge!

19th January

The Microsoft Imagine Cup announced today the addition of an exciting new Challenge: The Kinect Fun Labs Challenge! Last year at Imagine Cup 2011 I had the honor of experiencing a few absolutely incredible innovations involving Microsoft Kinect, and with the addition of this Challenge I’m sure competitors will take it to the next level! Prepare for some mind-boggling innovation! Details below:

Join the Kinect Effect
The Imagine Cup 2012 Kinect Fun Labs Challenge asks students to think about entertainment with a social conscience and brings the Imagine Cup into the living room. It is a unique opportunity for students to develop applications that change the world with the Fun Labs area of Xbox 360 and Xbox LIVE. The Imagine Cup Kinect Fun Labs Challenge will test your Team’s ability to build a prototype which leverages natural user interface (NUI) … Read More »