Category: Microsoft Student Partner Social Media Team


Rob Manson shares Advice on #UserExperience for Microsoft #ImagineCup Competitors

26th January

Who is Rob Manson?

Rob Manson is Managing Director of MOB – An Innovation Lab in Sydney, Australia.

Rob has been working with cutting-edge technologies since the early 90s and is focused upon creating tangible experiences that change the way you see technology, business and the world around you. MOB create innovative iPhone, Mobile and Internet based Applications and have created Augmented Reality (AR) applications and ARt installations for public display and consumer markets.

MOB’s customers include the Sculpture by the Sea, Sydney Opera House, The Royal Eastershow, IAG, Warner Music and St George to name a few.

Recently MOB have created a Mobile Augmented Reality experience using historic images of Sydney that the Powerhouse Museum released to the Flickr Commons and MOB regularly contribute to the Open Government/Open Data movement in Australia.

In the following video Rob shares his … Read More »



2 More Ways to Show the World What You Can Do!

19th January

The Imagine Cup has something for everyone. Are you all about app development? Or does building a gadget prototype that leverages natural user interface motivate you? The Imagine Cup has added two new Challenges for you to grow your technical skills. Sign up and start competing today in the Windows Metro Style App Challenge sponsored by Microsoft Windows or the Kinect Fun Labs Challenge sponsored by Microsoft Studios.

Already signed up to compete in one of the following 2012 Competitions; Software Design, Game Design: Xbox/Windows, Game Design: Phone or the, Windows Azure or Windows Phone Challenges? Increase your chances to share your world-changing ideas at the Worldwide Finals in Sydney, Australia, by signing up to compete in one of these two new Challenges!

Looking Back 10 Years. Tell Us Your Imagine Cup Story

Are you a previous Imagine Cup competitor? We want to … Read More »



Microsoft Imagine Cup 2012 announces Windows Metro Style App Challenge!

19th January

Today (January 18, 2012) the Microsoft Imagine Cup Team announced an exciting new challenge for Imagine Cup competitors – the “Windows Metro Style App Challenge” – more info here:

We’re Bringing the Platform. You Bring the Idea
“Windows 8” is coming and, with the Windows Metro Style App Challenge, we are asking students to be at the forefront of those creating applications for this new platform. Apps are the center of the Windows 8 experience and great apps start with you. This Challenge will test your Team’s ability to prototype a Metro style app that takes advantage of Windows 8 features and design principles to deliver an experience that solves one of the world’s toughest problems and wows not only us but those across the globe. Sign up and get ready to take your first quiz!

Get your questions … Read More »



Microsoft Imagine Cup 2012 announces Kinect Fun Labs Challenge!

19th January

The Microsoft Imagine Cup announced today the addition of an exciting new Challenge: The Kinect Fun Labs Challenge! Last year at Imagine Cup 2011 I had the honor of experiencing a few absolutely incredible innovations involving Microsoft Kinect, and with the addition of this Challenge I’m sure competitors will take it to the next level! Prepare for some mind-boggling innovation! Details below:

Join the Kinect Effect
The Imagine Cup 2012 Kinect Fun Labs Challenge asks students to think about entertainment with a social conscience and brings the Imagine Cup into the living room. It is a unique opportunity for students to develop applications that change the world with the Fun Labs area of Xbox 360 and Xbox LIVE. The Imagine Cup Kinect Fun Labs Challenge will test your Team’s ability to build a prototype which leverages natural user interface (NUI) … Read More »



Interview with Mark Hindsbo, Vice President of the Developer and Platform Evangelism Group at Microsoft

17th July

While serving on the first ever Social Media Team at the 2011 Imagine Cup in New York City, I had the honor & opportunity to interview Mark Hindsbo, Vice President of the Developer and Platform Evangelism at Microsoft and Member of the U.S. Leadership Team.

Take a look here:

The questions I asked Mark:

Thinking back to when you were a student, what advice would you give yourself today, knowing what you know today?
With Windows Phone 7, Kinect, and the Cloud being the future of computing, what sort of projects would you like to see at next year’s Imagine Cup 2012?
I know you consider people one of Microsoft’s strongest assets, What people skills that aren’t taught in schools today, would you say are important for young people to study?
As a member of the Social Media Team here at Imagine Cup 2011, I have … Read More »


YouTube: Thomas Ruschke Introduces His Microsoft #ImagineCup Teams

28th June

Here is a short video of myself where I introduce myself to you and explain my role as Social Media Reporter at the 2011 Microsoft Imagine Cup in New York City, NY, and the teams that I am tasked with covering as Social Media Reporter:

I’m very excited to be covering the 2011 Microsoft Imagine Cup July 8 – 13, 2011! I’m one of 25 Social Media Reporters on the very first Social Media Team! Read more about all 25 of us here: http://bit.ly/k7CpoN

My Twitter: http://twitter.thomasruschke.com
My Facebook: http://imaginecup.thomasruschke.com
My YouTube: http://youtube.thomasruschke.com

TEAM HERMES
Twitter: http://www.twitter.com/teamhermes
Facebook: http://on.fb.me/ICHermes

TEAM RESCUEME
Twitter: http://www.twitter.com/teamrescueme
Facebook: http://on.fb.me/jgK1c3

TEAM MAJISOLUTIONS
Twitter: http://www.twitter.com/majisolutions
Facebook: http://www.facebook.com/majisolutions

TEAM JOFNET
Twitter: http://www.twitter.com/jofnet
Facebook: http://on.fb.me/k8TRd9

TEAM AWA
Twitter: http://www.twitter.com/ICTeamAwa
Facebook: http://on.fb.me/mUfegQ

For all other infos, click: http://www.imaginecup.com

Thanks for looking!

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The Microsoft Student Partner Social Media Team (MSPSMT) is an ongoing international social media collaborative which covers the news leading up to and during the annual Microsoft Imagine Cup competitions.

Follow, Like and Subscribe to our online properties to keep up with the stories!

Microsoft … Read More »


Imagine Cup Social Media Team – I (and 24 other MSPs) are Heading to New York City!

23rd June

Good news! I have the honor of having been selected to attend the Microsoft Imagine Cup Worldwide Finals in New York City this July as part of the Microsoft Student Partner Social Media Team. For those of you who are not already aware of the event, the Imagine Cup is the world’s premier student technology competition. More than 400 students from around the world (124 teams from 73 countries) will participate in the worldwide finals event in NYC and represent their countries.

Here’s a short but awesome video about the Microsoft Imagine Cup concept:

As a member of the Social Media Team, I will be responsible for raising awareness about the Imagine Cup and helping to tell the story of innovative students around the world. To learn more about the event, be sure to follow @imaginecup on Twitter and Microsoft Imagine Cup on Facebook. … Read More »